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Articles
"Are You Designing For Usability or Sales?"
ClickZ Today, January 9, 2004
Many usability professionals have now moved their core philosophy some and appear to focus on "user-centered design" (UCD).

"Top Ten Web Design Mistakes of 2003"
Jakob Nielsen's Alert Box, December 22, 2003
Sites are getting better at using minimalist design, maintaining archives, and offering comprehensive services. However, these advances entail their own usability problems, as several prominent mistakes from 2003 show.

"Does Usability Actually Sell Anything?"
ClickZ Today, December 5, 2003
Bryan Eisenberg looks at all the components to developing a successful retail site, including what role usability relative to other important considerations.

"Error Messages: More Important To Your Website Than You Think"
MarketingProfs.com, December 2, 2003
To selfishly distort Isaac Newton's third law of motion: for each erroneous action that is taken on a Web site, there should be an equal but opposite error message that puts us back on the path of success.

"Building the Perfect Beast"
Intranet Journal, September 25, 2003
Nielsen Norman Group's Ten Best Intranets of the Year is becoming a must-have for people tasked with designing or re-designing an intranet.

"The Online Marketer's Secret Weapon: A Site that Works"
MarketingProfs.com, September 23, 2003
Consider this: last year, companies that advertised on the Web spent $6 billion to send users to sites that failed 44% of the time.

"Interview: Good design pays off"
IT Week, May 19, 2003
Usability is often overlooked in web-site development, but this should not be allowed to continue, according to Jakob Nielsen of usability consultancy the Nielsen Norman Group.

"Jakob Nielsen, author & Web site usability guru"
Publish, April 8, 2003
Jakob Nielsen, author of Homepage Usability: 50 Websites Deconstructed, and principal and co-founder of the Nielsen Norman Group, is perhaps the best known advocate for simplifying the online user experience.

"App User Interfaces Still Need Work"
Forrester Tech Stategy, January 8, 2003
Forrester recently viewed demos of 11 major enterprise applications. While all technically accomplished the end results, many fell far short on overall usability.

"Fulfilling the Promise: Borrowing from "Usability" for Better Customer Relationships"
MarketingProfs.com, December 11, 2001
The goal of usability, or user-centered design, is to build useful products and usable websites by a) researching customer needs and b) building solutions based on those needs.






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